Word From The President
Drew John Campbell – Certified Sports Nutritionist (CISSN)
I’ve had nearly three decades of experience in the sports nutrition and protein industry. If you count the time I was just a fitness enthusiast, lifting weights and pounding protein shakes, it’s almost four decades.
In my decades in the trenches, I’ve witnessed many exciting developments in sports nutrition. But the space still has room to grow when it comes to protein, especially whey protein.
There’s a massive demand for new proteins, and the category is growing fast, but most focus only on sustainability and forget about quality or taste. What’s the point of being good for the environment if the protein is of poor quality, low aminos, and poor digestibility?
To be a quality and sustainable protein, it must be great for human health and taste amazing. And that’s where NiHPRO™ comes in – the world’s first dairy-free whey protein 100% allergen, sugar, GMO, and lactose-free.
NiHPRO™ isn’t just another protein. It’s a revolution in the protein world 🌍✨. With high digestibility, a unique amino acid complex, and a taste that dairy consumers love, NiHPRO™ is proving that #DairyFreeWhey is the future of protein.
With brands and manufacturers worldwide contacting us for samples or already approving the material to be formulated into their newest finished product line, you will see many brands in all global markets by the end of the year powered by Hydrolyzed NiHPRO™ Protein Isolate.
NiHTEK® now has multiple distributors and warehousing available soon this year in almost all major markets, making it easy for brand owners to formulate together with reliable supply to keep up with growing demand.