It was a great pleasure to meet Francois Van Der Merwe from Evolve Nutrition in South Africa 🇿🇦 at Vita Foods in May this year. Evolve website here: https://evolve-nutrition.com/
Francois has carved himself out as one of the premium brands, innovators, and top protein formulators in South Africa.
His reputation goes beyond South Africa. Many people also vouch for his skill in formulations, flavoring, and focusing on quality.
The South African market is now plagued with questionable-quality proteins due to economics, but Francois and his team at Evolve Nutrition focus on quality.
Francois organically found Hydrolyzed NiHPRO® Protein Isolate after relentlessly searching for new options beyond whey protein for years.
With importing costs, USD$ currency fluctuations, and the massive cost increases of whey protein in general, a new alternative equal to whey in terms of taste and nutrition has been in high demand that can also be stable in price.
Francois has already begun formulating NiHPRO®, now back in South Africa, and will launch a new stand-alone performance range of proteins in his Evolve Nutrition line in 2024.
Francois’s opinion of NiHPRO®, based on decades of experience in the sports nutrition and protein industry, is that the branded ingredient is a genuine rival to whey protein and will be a complete game changer globally in the future.
We at NiHTEK® love stories and feedback, as we have received from Francois, and we will give him all the support he needs to launch this new line in the SA market.
